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ECONOMICS AND BUSINESS
ADMINISTRATION (Herning)

Bachelor's Degree Programme

About the programme
Quota 1 2025: 6,0
Language: English  | Place of study: Herning  |  Commencement: August / September
Admission area number: 22935

Introduction

On the English-taught degree programme in Economics and Business Administration in Herning, you will learn about business management and business operation, and you will gain broad insight into marketing, economics and management. Already in your first semester, you will be able to collaborate directly with businesses through projects, and this career-oriented element is unique to the Economics and Business and Administration degree programme in Herning. In other words, the programme in Herning focuses on the interaction between theory and practice. The programme covers everything from logistics, accounting, financing and financial management to organisational management, sales, project management and innovation.
 

Day-to-day life at Economics and Business Administration in Herning

The teaching you will receive on the degree programme is a mix of lectures and classroom instruction in small groups, and you will carry out assignments and deliver presentations. You will be in regular contact with the business community through working in projects on specific cases, as you gradually build your business understanding. You will work with real-world issues that allow you to test the theories you are studying. On your fifth semester, you also have the opportunity to enter a project-based internship in a company. When you graduate as a Bachelor, you will have gained both practical experience for your CV and will have built an active, professional network from your interactions with the business community.

Already during the first semester of the degree programme, there will be significant focus on developing your career, network and personal skills, to put you in a strong position to find a job and make a positive difference for others when you graduate.

Aarhus University in Herning offers excellent study facilities, along with an international environment and strong student-faculty interaction.
 

Degree programme structure

The Economics and Business Administration degree programme comprises three academic areas: A business administration area including subjects such as sales, financial management, accounting, organisation and financing. An area including such subjects as statistics, business law and project management. An area focusing on socioeconomics. The degree programme will provide you with insight into the various financial issues faced by businesses today. You will learn, in theory and in practice, how to prepare strategies for how businesses can address such issues.
 

Career opportunities

With a Bachelor’s degree in Economics and Business Administration, you will be able to fill almost any type of administrative position in private and public-sector businesses. When you have completed the programme, you will have obtained comprehensive and important professional skills enabling you to perform work within areas such as sales and marketing, financial management, HR management and organisational development, as well as management strategy, share trading and development projects. Furthermore, you will be qualified for admission to a number of Master’s degree programmes for instance the Msc in Economics and Business Administration.

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Simran tells why she chose Economics and Business Administration at AU Herning.

Admission Requirements

Admission area number: 22935

To be eligible for admission to this degree programme, you must fulfil the following requirements:

qualifying examination as well as the following specific admission requirements (A, B and C refers to the subject level in the Danish upper secondary school with A being the highest level possible):

  • English B
  • Mathematics B
  • History B or History of Ideas B or Contemporary History B or Social Science B or International Economics B

If there are any subjects you have not completed at the required level, you can take them as supplementary courses or as a summer supplementary course (conditional Admission).

The admission requirements must be met and documented by 5 July in the year of application unless you apply for conditional admission.

Quota 2

Like quota 1 applicants, quota 2 applicants must have passed a qualifying examination, and they must also fulfil the specific admission requirements above.

Quota 2 applicants are individually evaluated on the basis of: 

  1. Average of particularly relevant subjects (Quota 2 subjects), listed below
  2. other particularly relevant documented qualifications.

Read more about Aarhus University's quota 2 criteria.

Quota 2 subjects:

  • English B
  • Mathematics B
  • History B or History of Ideas B or Social Science B or Contemporary History B or International Economics B

Meeting to match expectations

The Bachelor’s programme in Economics and Business Administration in Herning offers a meeting to match expectations for all applicants who apply for admission in quota 2 – that is applicants who apply no later than 15 March at 12 noon.

The purpose of the meeting is to give you an understanding of the programme and its contents as well as to match expectations between you and the university before a possible start of studies. Furthermore, this – optional – meeting also has the purpose to give you the chance to ask questions regarding the programme and the place of studies.

Closing of the Top-up programme

It is no longer possible to apply for the Top-Up HA programme. If you have a Danish academy profession degree in Marketing Management, Financial Management or Financial Controller, you must apply for admission via www.optagelse.dk. You can apply for a credit transfer at the board of studies if you are offered a study place.

Programme structure

Through the BSc(B) programme, you learn about the various challenges and problems encountered by international businesses. You learn to develop the strategies needed to address such problems and overcome the challenges. Furthermore, you acquire the tools needed to understand how businesses are organised, as well as the importance of various relations. You gain an understanding of economics and the impact of macroeconomic developments on businesses.

Academic Regulations

In the academic regulations, you can read more about the requirements you must meet as a student and about the programme structure. You can also read about the types of examinations and the exam requirements. The course descriptions for some new courses are not available yet, so you can find a description of them below the diagram.

 

Description of courses - BSc in Herning

Economics 1 (10):

This is an introductory economics course that concerns microeconomics as well as macroeconomics. The course studies microeconomic theory about demand and supply, companies' cost structures and market equilibrium. The course considers macroeconomic analysis of the economy in its entirety on the basis of theory, models and empirical problems.

Economics 2 (10):

The course deals with market conditions, companies' (strategic) conduct, competition rules and the interaction between these. The course is thus based on topics within micro and industrial economics. The course provides students with basic knowledge of and insight into central issues within these areas and develops students' skills and competences in applying the models and analytical frameworks associated with the course to conduct business administration analyses and decisions.

Strategy (10):

The purpose of the course is to provide the students with knowledge, skills and competences within the subject area of strategy with a particular focus on macro analyses, industry analyses, resource and capability analyses, choice of company and group strategy, as well as strategic change management.

Operations Management (10)

This course is equivalent to the current course Operations Management (10).

Business Law (5):

This course is equivalent to the current course International Business Law (5).

Description of courses - BSc in Aarhus

Mathematics and Statistics (10)

The course is a merger of the current courses Mathematics (5) and Business Statistics (5)

Economics 1 (10)

This is an introductory economics course that concerns microeconomics as well as macroeconomics. The course studies microeconomic theory about demand and supply, companies' cost structures and market equilibrium. The course considers macroeconomic analysis of the economy in its entirety on the basis of theory, models and empirical problems.

Economics 2 (10)

The course deals with market conditions, companies' (strategic) conduct, competition rules and the interaction between these. The course is thus based on topics within micro and industrial economics. The course provides students with basic knowledge of and insight into central issues within these areas and develops students' skills and competences in applying the models and analytical frameworks associated with the course to conduct business administration analyses and decisions.

Strategy (10)

The purpose of the course is to provide the students with knowledge, skills and competences within the subject area of strategy with a particular focus on macro analyses, industry analyses, resource and capability analyses, choice of company and group strategy, as well as strategic change management.

Operations Management (10)

This course is equivalent to the current course Operations Management (10).

Data Science (5)

In the age of big data, the ability to transform data into actionable insights is essential across all areas of the business world. This course is tailored to provide Business Administration students with a deep dive into the data science process, covering everything from defining goals to effectively communicating results. Emphasizing an interdisciplinary approach, the curriculum is designed to arm students with the knowledge to apply data science within various business settings, enabling the deployment of effective decision-making strategies.

Business Law (5)

This course is equivalent to the current course International Business Law (5).

Scientific methods (10)

The purpose of the course is to provide the student with knowledge, skills and competencies within the philosophy of science of economics and business economics as well as scientific methods, including the preparation of a research proposal (synopsis), the use of qualitative and quantitative methods, and insight into how to critically evaluate the quality of business economics research. The course is coordinated with the issues and challenges that the students may encounter in connection with their bachelor's project, which is completed in the same semester.

Student Life

The teaching at Economics and Business Administration is divided between lectures, classroom instruction, study group work and independent preparation. During the lectures, your teacher will address topics from the syllabus. During classroom instruction, you are expected to be more active, for example when applying theory to suggest solutions to specific problems in a company. Assignments will be discussed and reviewed. You will also be part of a study group. Together, you will prepare presentations, do assignments and help one another when preparing for exams. 

The Economics and Business Administration programme is a full-time degree programme, even though you might not have scheduled classes every day. Below you can see an example of a typical week in the 1st semester at Economics and Business Administration. As you can see, you will be spending much of your time preparing for classes and lectures and meetings with your study group. 
 

Timetable 

Monday

09:00-12:00:           Lecture: Business Development Project

12:00-14:00:           Study café: Mathematics

14:00-16:00:           Lecture: Economics 1 

Tuesday

09:00-11:00:            Supervision: Business Development Project

11:00-13:00:            Lecture: Project and team management

13:00-15:00:            Lecture: Mathematics

Wednesday

8:00-10:00:              Lecture: Economics 1

10:00-12:00:            Work in study group

12:00-14:00:            Exercises: Economics 1

14:00-16:00:            Reading 

Thursday

08:00-17:00:            Study day

Friday

09:00-12:00:            Reading/study day

12:00-15:00:            Reading
 

Social Life

Aarhus University’s Herning Campus is characterised by a rich social life and with many opportunities for mingling with students from both your own and other degree programmes. For example, you can participate in the: 

Student Activity Association (SAA)

SAA is an association for all students on Herning Campus. The association organises different events for students, for example Cultural Nights, where you can learn about other cultures.

Friday Bar

The degree programmes in Herning have a joint Friday Bar, providing a genuine chance to relax with your fellow students after an intense week of studying.
 

Student life in Herning

Herning is known for hosting major concerts and sporting events, but the city offers so much more. Almost one in every five people in Herning is an upper secondary or post-secondary student. This means that the city is full of young people and offers everything that young people need. In Herning, nature is right outside the door, and a selection of lovely beaches have been established by the lakes, which are just a bike ride away from the university. What’s more, when you start life as a student in Herning, you don’t need to worry about finding a roof over your head. The Municipality of Herning har a lot of student flats. This allows you to stay in ultra-modern one or two bedroom flats/student housing at a low rent, and if you are moving more 30 km to study in Herning, you will be first in line for the next available flat. Herning offers more than 20 bars, cafés and places to go out - as well as a number of cultural events throughout the year. These include everything from large concerts with international artists in Boxen to smaller concerts at the local music venue Fermaten.


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Career

Because of the general and versatile character of the BSc(B) programme, employment can be found in many different types of jobs in both the private and the public sector. Approximately 85 % are employed in the private sector and 15 % in the public sector. A number of BSc(B) graduates continue with studies at master level or choose the HD studies as further education.

Job Profile

Graduates are typically employed in job areas such as accountancy, financial management, marketing/sales and administration with good prospects of executive positions. Through the BSc(B) programme, specific importance is placed on the business economics subject area, and that the study relates to practice thus achieving immediate qualification after graduation.

Master’s Degree Programmes

The Bachelor's degree programme gives you legal right of admission to the Master’s degree programme in Economics and Business Administration (cand.merc.). Your right of admission will apply to the 
1-year programme. This means that you are guaranteed admission to this programme. 

Special rules apply to legal right of admission, which you can read about here.

You also have the option to apply for admission to a variety of other Master’s degree programmes.

We want to help our students find successful careers. Students can always contact our Career Services for advice and assistance with getting onto the Danish labour market. Check out our careers page to see the range of services we offer.

Top-Op Programme for AP Degrees (Economics and Business Administration) (Campus Herning)

NOTIFICATION:

After the summer intake 2021, it will no longer be possible to be admitted to the Top up programmes in Economics and Business Administration.

From summer intake 2022, it is possible to apply for the 3 year BSc in Economics and Business Administration via www.optagelse.dk. You need to meet the admission requirements of the BSc programme. Passed courses form the AP degree that can replace courses in the BSc in Economics and Business Administration will be transferred.

Aarhus University in Herning offers top-up programmes for AP graduates in Marketing Management and Financial Management from the business academies.

As an AP graduate in Marketing Management or Financial Management, you are eligible for admission to the top up programmes in Economics and Business Administration in Danish (HA) or English (BSc). Graduates from other programmes are not eligible for admission to the top-up programmes. Once you are admitted to the top-up programme, you are automatically granted a 60 ECTS credit transfer from your academy profession degree, and by completing an additional 120 ECTS credits, you can be awarded the Bachelor’s degree, which also makes you eligible for admission to the Master’s degree programmes in Economics and Business Administration. You can receive SU from the month your top-up programme begins at the earliest.

Study Programme 

As of September 2020 AU offers a 2 year top-up programme with intake once a year in September. 

Please find more information about the individual study programme options here.

Specific Admission Requirements

Please note that you must have taken the following elective subjects in your academy profession degree programme:

Academy profession degree programme

Elective subjects

Marketing Management

Business Economics  

Financial Management

Advanced Statistics   

Statistics*

Financial Controller Advanced Statistics

*Please note: If you started the Financial Management programme before 2014, you are not required to have done Statistics as an elective subject.

Specific entry requirements

To be eligible for admission to this degree programme, you must also fulfil the following requirements:

qualifying examination as well as the following specific admission requirements (A, B and C refers to the subject level in the Danish upper secondary school with A being the highest level possible):

Restricted admission

There is restricted admission to the programmes. Applicants are admitted in descending order based on the weighted average mark from their academy profession degree programme, until all the places have been filled.

Change in the top-up programme for AP Degrees in 2020

From the summer intake of 2020, the top-up programme for AP degrees will change and the automatic 90 ECTS credit transfer will change to a 60 ECTS credit transfer. The top-up programme for AP degrees will therefore correspond to 120 ECTS, and students will be required to complete 120 ECTS during the top-up programme. 

Application and Admission

Applications must be submitted online through the digital application portal. You must upload diplomas and transcripts.

Application guides  

Please consult the application guides below:

Application deadlines:

The documentation deadline is the final deadline for uploading documentation regarding completion of the qualifying academy profession degree and/or supplementary courses. All admission requirements must be fulfilled by the documentation deadline.

Programme Application deadline Start time Documentation deadline Answer to your application
2 years 1 July September 1 July Mid July

Top-up programmes for AP degrees open for applications in second round, sommer intake 2021

Documentation deadline and application deadline 8 August 2021

Top-up – HA – Supplering for erhvervsakademiuddannelser (Campus Herning)

Top-up – HA – Supplering for erhvervsakademiuddannelser (Campus Aarhus)

Top-up programme for AP degrees (Economics and Business Administration, HA) (Campus Herning)

Top-up programme for AP degrees (Economics and business administration) (Campus Aarhus)

NB! Non-EU/EEA/Swiss citizens WITHOUT a permanent residence permit (or equivalent) in Denmark with a Danish or non-Danish Bachelor’s degree cannot apply in the 2nd round of admissions.