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About the programme
GPA 2019: 5,62
Language: Danish  | Place of study: Aarhus  |  Commencement: August / september


This programme is only offered in Danish.

Clear communication

Society acknowledges and increasingly demands good communication skills. Companies, organisations and public sector workplaces endeavour to communicate in an environment that is becoming more and more competitive. They need employees who know how to convey sophisticated messages about specialist topics in a manner that is easily understood.

The art of communicating advanced material in an interesting way

The supplementary subject in journalistic communication strengthens your ability to select and work with specialist material and to communicate it in such a way that it arouses interest and is easy to understand. The degree programme has both a practical and a more theoretical aim. On the one hand, you learn to use journalistic tools such as media releases, web sites and newsletters in a natural way and on the other hand, you gain a theoretical understanding of media-related and societal issues.

Collaboration between Media Studies and the Danish School of Journalism

The supplementary subject equals a total of 60 ECTS credits. Your studies are divided between the Danish School of Journalism, where you spend the first term, and the Institute of Information and Media Studies at the University of Aarhus, where you spend the spring term. In this way, you get to see journalism from both a practical and a media-theoretical perspective. 


  • In what way is journalistic language different from academic language?
  • What role do the media play in the lives of modern humans?
  • How do you write naturally in different journalistic genres?
  • How do you deal with interviews and source material?
  • How do you analyse media usage?

Admission requirements

In order to be admitted to a supplementary subject, you have to be enrolled in a bachelor’s degree programme at a Danish university. Furthermore, the academic regulations of the bachelor’s degree programme have to allow for a combination with a supplementary subject.

You also have to meet the admission requirements for the supplementary subject in question. You can familiarise yourself with the requirements on the Danish version of this page by clicking on Danish in the top right corner.

Read more about admission to supplementary subjects.

Academic regulations

As a student it is important to know the regulations for the chosen supplementary subject: what is the content, how is it structured and what does it require from you.

You can find this information in the academic regulations. There is a regulation for both bachelor’s supplementary subject and master’s supplementary subject:


In the following graphical presentation of the subject you can see the different modules and courses that, in addition, link to the course catalogue where you can read the course descriptions.

Structure bachelor


Student life


The teaching focuses on exercises and projects, and you work closely with your fellow students on interview exercises, for example, and when you provide feedback on each other’s texts or collaborate on a Bachelor’s project.

Study environment

As a student of the supplementary subject in journalistic communication, you become a part of the study environments at both the Danish School of Journalism and the Department of Media Studies.

As a student of media studies, you can avail yourself of one or more of the following offers:

  • The Friday bar at Katrinebjerg organises bar evenings and parties for students in the IT City.
  • The Social Committee called PANIK (parti all night in Katrinebjerg) is responsible for many great ideas and interesting events. This committee organises two celebrations a year for students of both media studies and information studies.
  • SAMS is an organisation that aims to strengthen communication between Danish media students, as well as promoting contact between students and the media industry. SAMS also publishes a journal called SAMSON.

Follow the student life at Aarhus University

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Job profile

The supplementary subject in journalistic communication qualifies you for the following jobs:



  • Information officer in public organisations or private sector companies
  • Researcher and/or copywriter in journalistic jobs
  • Communication teacher

Competence profile

With a supplementary subject in journalistic communication, you are able to:



  • Analyse and communicate appropriately in connection with different forms of communication, media and target groups.
  • Communicate difficult or highly specific material in such a way that it arouses interest and is easy to understand for a large target group.
  • Develop ideas, coach yourself and others in a writing process, and work with tight deadlines.
  • Analyse media usage and communication in organisational, societal and cultural contexts.